How to Win With Simplicity
Control Campaigns

What is a Control Campaign, How to Build One, What are Control Ads & Audiences, How to Optimize & When to Use Cost Cap

Facebook Essential for Success - Only $97

  • What is a Control Campaign

    How to setup Facebook to be a Scientific Method testing engine with extreme confidence

  • Benefits of a Control Campaign

    Stability, Scalability, Projectable Results, Confidence and Testing Architecture

  • Control Ads and Audiences

    High confidence Ads and Audiences, for all parts of the funnel, and how to use them

  • How to Build a Control Campaign

    What Key Elements to use, how to Consolidate, plus Budget and Optimization direction

  • When to Use Cost Cap Bidding

    How to use manual bidding properly to deliver Incrementality and stability through difficult times

  • Consolidated Control Campaign

    Why this is the BEST PRACTICE for Facebook, and how to use this to scale results while saving time

  • Optimizing Control Campaigns

    Best Practices for creating stability and scale, and business rules for both the ad and ad set level

  • Control Campaign Launch Lifecycle

    How to Start, how to Scale, and how to Simplify your ad account so that you can focus on success not hard work

Additional Facebook Disrupter E-Books

Don’t Fight The Beast

Facebook Best Practices 2021: Part 1

iOS14, oCPM, Account Simplicity, Most Important Metrics, The Learning Phase, Targeting with Creative & Priorititizing the User Experience

Stabilize and Scale Facebook with Ease - Only $97

How to Build a Winning Facebook Ad Account in 2021

Centralize Ad Spend, Dynamic Creative, Retargeting, Attribution, Post IDs, Testing, Avoid Short Wins, Investment Management & Simplicity

The Fundamentals for Success - Only $97

1 Campaign to Rule Them All
The Easiest Way to Win At Facebook Ads

What We Know, The Strategy and Why It Works, Campaign Architecture, Creative Concepts, The Scientific Method & Increasing Efficiency

Best Practices to Get to 5Figures a Day - Only $97

EcoSystem ROAS
How to Measure Your Way to Success

What is EcoSystem ROAS, Why Is It Important, Delayed Attribution, The Terminology & Formulas, What Does it Look Like, and How To Use It

Measuring Results to Scale - Only $97

The Most Powerful Tool on Facebook:
Dynamic Creative

What is Dynamic Creative & How it Works, How To Build Dynamic Creative, Best Practices for Testing & Micro-Budget Strategy

A Cornerstone of Success - Only $97

One Step Beyond 1 Campaign
The Easiest Way to Scale Facebook Ads

The Landscape, Control Campaigns, Stacked LALs, Automated Rules, Retargeting Theory, DPA Ads, Upsells & Scaling

What to Do Next - Only $97

Let's Get You Started on Success

From One on One Support, to Guided Learning...
Extensive Literature and a Mastermind Community via Patreon...
My Goal is to Provide You with the Right Level Support, So That You Can Begin to Win at Facebook!