If you want to scale your business
Q5 is a perfect time to do it
Here’s a simple hack to easily 2x if not 5X or 10x ur businesses daily Facebook Spend
Heres the 4 simple things you need
*wink wink* you can do this any time of the year as long as a couple of things are in place
This is a fundamental business math skill that entrepreneurs who are aggressively growing their brand every single year master
If you’re interested in stealing your brand
If you want to 2x your ads
If you wanna 10x your ad account
You have to know about total loss investment
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“Budget Runway”
This is a measure of time and pacing
that is a fundamental requirement
for your efforts to understand
and manage any effort to scale
with a total loss investment
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The combination of total loss investment & budget runway allows us to fully plan our incremental spend in times where we want to invest in scaling.
This scaling can happen at a loss because it’s still good for our business
That is the magic of this system
So lets have some fun
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So, let’s get started with scaling
Here is the secret to doubling or 10x’ing your Facebook daily ad spend during this time
And it’s all based on a total loss investment over a budget runway in the reallocation of incremental revenue
------------------------------------------------------------------------------------------------------------------The real trick here, is that we can scale even at a loss!
Because we understand our total loss investment & every $ driven from every penny that we would otherwise be willing to loseis net positive for our business
& improves the volume of
Post Impression Revenue Potential
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This is where the secret sauce really begins to get juicy
As our total loss investment and budget runway run out, we will see where we stand in line of profitability
As we adjust our spend to maintain profitability it is extremely likely that we will be spending far more daily
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Simple answer, spend money where you’re going to make money
And understand where can you use the strategy outside of just Q5
My dressing virus is to save up for the next round of this
Or use it to fund three testing
Where else do you think you can spend at a loss
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The data in the science behind Q5 : Q1, to be the most powerful in which to scale your brand is really based around two fundamental truths in consumer behavior and advertising
Lowest cost inventory
Highest level of intent
Plus traditional retail space far less in these 100 days
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Brass tax bottom line
Spend your money where it will work the hardest
Don’t save resources for Jade it might never come
Exploit opportunity
And prioritize growth when you have abundance
This is that the core what you should be doing to scale your business in 2022
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